How to Write Correctly Menu Of Your Pizzeria.Se googling did you get on this page, most likely you are a restaurant owner or you're looking for ideas to write the menu of your restaurant or pizzeria.

It is not my intention made valuable time, then I ask you a question immediately: If you are the classic restaurateur who think that the menu is only a piece of paper where you write the dishes and the prices of their own restaurant, immediately goes to another article on some other site.

If you are a RISTORATORE, I can only wish you a good read.

How to Write Correctly Menu Of Your Pizzeria

During my 40 years working in catering I increasingly convinced that whatever is done in its own business with uncertainty and approximation would inevitably unpleasant consequences for their restaurants.

A pizzeria or restaurant must undertake to give a pleasant experience to its customers. Every little thing is influential in making sense to our customers this type of experience.

How to Write Correctly Menu Of Your Pizzeria

What to do and how to behave:

You will often go shopping in some large supermarket, do you really think that the products are put on the shelves at random?

E’ good to know that there is a real specialization that deals with this specific field, called Menu Engineering and precisely based on this science have tried many strategies so that we can sell more and to do so to increase their profits.

I am definitely not saying that you have to cheat your future customers, but just you have to use your menu as a real sales tool.

So here are some tips on How to Write Correctly Menu Of Your Pizzeria

In your menu you should definitely convey what is the identity of your business premises.

E’ describe the important things that make you unique and characteristic than any other.

In the menu of your business you should definitely not miss the story of local management of your family or generational.

Write in the menu of stories or anecdotes that can somehow make it clear to your customers the working philosophy of your restaurant or pizzeria.

Why did you choose the name of your restaurant? Write it in your menu.

How to Write Correctly Menu Of Your Pizzeria

A common mistake made by all restaurateurs is the neglect or the inability to describe the dishes on the menu in a persuasively. It is not correct to simply write the name of the dish and the price, your client will be forced to ask you how it's done!!! A simple “Cinderella” pizza with mushrooms and arugula, It could turn into a delicious “Pizza-scented woods on a bed of arugula with fresh addition of aged balsamic vinegar 10 years with Parmigiano DOP 12 months”. Same pizza served always, but much more attractive and certainly more good in the previous.

Those involved in marketing know definitely one of “Guru” of this area called Al Ries and I I would bring you one of his sentences is made for all those who are going to write the menu of your local: Marketing is not a war between products, but simply a battle of perceptions.

Do not make a menu of hundreds of pages, know that according to statistics every customer passes on average only 90 seconds to read the menu and make your selection.

Write down your menu in an easy and intuitive.

The menu is the image of your local, then use a persuasive language to entice your customers, in the case of a trattoria use familiar terms and slang, but if you are a pizza put out the quality and elegance of your pizzas.

Indicate only and always real things, reported on the menu if you make use of frozen products in order to avoid a crime of commercial fraud.

Propose a list of pizzas as much as possible the original, that is not unnecessarily wide and dispersive.

If you decide to print your personal menu, used a good word processor as OpenOffice which it is totally free.